| Seller Representation |
Selling your ranch is one of the most important financial transactions you will undertake. That is why you need BSM to represent you and your best interest. At BSM we provide ranch savvy, financial knowledge and personalized service to ensure your net worth protection.
What makes us unique? For starters, we listen. You are the one that best understands your needs and goals and you are the one with working knowledge of your property. Each of our team members were raised on working ranches and understands the blood, sweat and tears that went into what has been not only your business, but your home. Not everyone understands the unique blend of business, home and stewardship that you have invested into your land. Unlike the sale of a home, selling your ranch and family business includes a number of unique issues that need to be addressed:
• Finding a new owner and steward of your land
• Protecting your net worth and providing investment income
• Allowing for assets to be allocated to heirs and family members
• Finding a replacement home
BSM can help you with each phase of this important transaction and life transition.
Personalized Service
When you engage BSM to represent you in the sale of your property, you aren’t hiring a company, you are hiring a set of dedicated individuals—a team, to represent you. BSM is not the typical ranch marketing firm. We hand pick our listings, primarily through referrals, and we only take on a small number of listings at a time which enables us to concentrate on fully servicing and selling the listings we have. Additionally, this enables us to develop a personal relationship with each of our clients and provide the best representation possible. In most cases it is a relationship that will last not only for one transaction, but a life time. More than 80% of our customers are repeat customers and most of our business is through word-of-mouth referrals.
Results
When it comes to advertising and promotion of your property, we take a very personalized, hands-on approach to marketing and selling your ranch. Many brokers, place a few advertisements for your ranch listing and wait for prospective buyers to call. BSM has found that this is not an effective way to market your ranch. We take a very proactive approach in marketing your property following a proven marketing and sales process. We have a contact list of prospective buyers, broker partners and other parties already lined up that we will approach immediately upon listing your ranch. We make personal contact with an initial brochure mailing and personal phone calls. While we also advertise in key periodicals, we don’t wait for prospects to call, we go out and find them. We then follow a unique and successful process throughout the lifecycle of your property listing and sale. It is because of this personalized marketing and sales process that we are able to produce some of the best results in the business, with the average time from listing to close of a ranch at an incredibly short duration of nine months. Results may vary based on the nature of the listing and other economic and external factors, but we pride ourselves on providing results, and in the end what matters are results.
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